Strategic Plan

Strategy
The growth of the Miramichi economy will rest first and above all, on the dynamic character of its business community. The success of the business community will be enhanced substantially by the timely, focused collaborative and cooperative support efforts of EM and its partners. The region’s business community will be encouraged and supported to direct their talents and energies on proactively growing the region’s economic base (and companies comprising that base) through sector specific strategies as a priority focus. This will involve:

• Focusing priority attention on three principle sectors: KBI (animation & Customer Contact Centres); Value-added Manufacturing (metal fabrication and value-added wood); and Tourism (principally supporting the MRTA to play its lead role);
• Undertaking “project based” initiatives that include: aerospace, (Bio) energy, Health Care and Retirement;
• Seeking to maintain the region’s strength (and to build on it where opportunity exists) in the primary sector (forestry, fisheries, peat moss) as well as in service/retail, on a project specific basis;
• Aggressively promoting/supporting exports and exporting
• Strengthening the entrepreneurial base of the region
• Utilizing clustering and business network strategies
• Elevating the region’s educational standards and job-related knowledge & skill levels
• EM providing the necessary leadership to make things happen

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